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Leading Digital Wholesale Solutions for Leading Brands

Connecting data, content, and commerce in one unified digital ecosystem.

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ABOUT US

Two strong foundations.

One shared ambition.

 

Powering digital wholesale solutions for leading brands.

The Colect Group is the leading European provider of digital wholesale solutions for fashion and lifestyle brands. Formed in 2023 through the union of leading European digital wholesale solutions, COLECT and LE NEW BLACK, the Group was created to redefine how wholesale operates in a digital-first world.
 
Operating in distinct regions and segments, COLECT having established itself as the leading digital wholesale platform in Northern Europe, and LE NEW BLACK in France, both companies shared the same ambition: to accelerate the digitalisation of wholesale and strengthen the connection between brands and retailers.

The merger combined complementary expertise, advanced technology, and strong market presence — creating a unified infrastructure designed to support brands in their wholesale, at every level of complexity and scale.
 
Today, the Colect Group serves more than 800 fashion and lifestyle brands across multiple markets, bringing together deep ERP integration, powerful sales infrastructure, and elevated digital experiences.

PROVEN TRACK RECORD OF HANDLING THE COMPLEXITY OF WHOLESALE

15+

Years of Experience

Operating at the intersection of fashion, wholesale, and technology.

56

ERP and System Integrations

Maintained across the wholesale ecosystem.

74,000+

Retailers

Connected through our brand network globally.

OUR VISION

The Future of Wholesale is Collaborative and Autonomous

We're building towards a wholesale ecosystem where brands and retailers don't just connect, they collaborate intelligently. Where AI doesn't replace the sales rep, but makes every interaction smarter, every assortment sharper, and every reorder automatic. 

01

AI-Powered Selling

Every sales rep becomes a top performer. AI surfaces the right assortment and recommendation, turning data into action.

02

Autonomous Operations

From automatic replenishment to smart reorders, manual coordination gives way to systems that learn, adapt, and act.

03

Intelligent Collaboration

Brands and retailers co-optimize together. Shared data, shared insight, making the best orders together.

WHY BRANDS CHOOSE THE COLECT GROUP

Digital wholesale infrastructure you can trust.

Independent & Built to Last

No VC exit pressure, no corporate parent steering our roadmap. Self-funded, profitable, and fully committed to wholesale, today and tomorrow.

Two Products, One Shared Layer

With either of our solutions your data, content, and orders stay connected. Shared infrastructure, shared learnings, and the flexibility to move between enterprise and design-led wholesale.

Brands & Retailers, One Ecosystem

We don't just serve brands, we serve retailers too. Data, content, and orders flow both ways through one connected ecosystem. A true wholesale layer, not just a sales tool.

TRUSTED BY A GLOBAL NETWORK OF 800+ BRANDS

POWERING GLOBAL B2B ECOMMERCE

1.18M

Orders placed in 2025

Built to handle high order volumes, even during peak periods.

124M

SKUs ordered in 2025

Designed to manage dense, complex assortments at scale, without compromising performance.

€4.89bn

GMV in 2025

Trusted to support high-value wholesale transactions across markets and seasons.

OUR SOLUTIONS

Two Products. Full Coverage.

Most platforms serve one segment well and stretch awkwardly into others. The Colect Group was built with two purpose-designed products — each leading in its market, both sharing the same operational backbone for data, content, and orders.

01

Wholesale solutions for entreprise brands

Built for mono- and multi-brand, multi-market wholesale at scale. Deep ERP integration, unified data and orders, plus an AI-powered Creator Studio serving brands and retailers.

02

Wholesale solutions for design-led brands

Purpose-built for premium and luxury wholesale. Image-led storytelling, B2C-inspired UX, integrated payments, and seamless retailer access for elevated seasonal selling.

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Let's build together for seasons ahead

A stronger backbone for modern wholesale. From brand experience to operational execution, we connect the systems that power growth.

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